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In Vogue Pets is the exclusive distributor of the Croci range of Italian clothing for dogs. Croci, ‘the largest pet product designer and manufacturer in Italy’, is launching its 2018/19 winter fashion clothing collection following the runaway success of last year’s collection. In collaboration with leading Italian fashion designers in Milan, the collection captures the latest international trends and customer demands. “Each jumper, sweater, padded coat and raincoat is created in the name of Italian craftsmanship and style and represents a new standard for high quality designer canine clothing.”
In Vogue Pets 01923 853484, www.invoguepetstrade.co.uk  tradesales@invoguepets.co.uk

With increased customer focus on ‘postable’ items such as treats, grooming products and pet toys, UK plastic bottle manufacturer Measom Freer has developed a Post Bottle (Ref 6143). With a flat rectangular shape, the bottle can be easily boxed and posted through standard letterboxes, fitting the UK large letter dimensions. Made from fully recyclable, clear PVC, it has a capacity of 100ml with an 18mm R4 neck size. It can be made in other plastics such as PE and PETG, with colours available to order. A wide range of caps and closures to suit are also available.
Measom Freer 0116 288 1588, www.measomfreer.co.uk  sales@measomfreer.co.uk

As part of Johnson’s commitment to theenvironment by reducing or eliminating the use of plastic packaging, Johnson’s has repackaged its Dried Mealworms For Wild Birds into a full-colour cardboard printed container. “Customers for wild bird products tend to be more aware of the environment and this should be a considerable boost for retailers to be able to offer an environmentally-friendly alternative to the plastic containers generally used in the trade, many of which are not recycled.” RRP £3.79 inc VAT.
Johnson's Veterinary Products 0121 378 1684, www.johnsons-vet.com  info@johnsons-vet.com

The new AiryVest LUMI series of dog jackets from Collar Company glow in the dark. The company says they ‘will amaze your customers’ as the light-accumulating fabric makes it ‘the brightest ever’. The jackets can be charged under natural and artificial light conditions and can glow for up to 60 minutes. The fashionable jackets are also reversible, and will be at PATS Telford on the Collar Company stand D63.
Collar Company www.byCollar.com  center_europe@collar.ua

Beaphar FIPROtec Spot-On has a new look and a new pack size. The Beaphar FIPROtec Spot-On 3-pipette pack is being replaced with a 4-pipette pack, which is available to Beaphar trade customers at the same price, providing better value for money. The Beaphar FIPROtec Spot-On packaging has also been redesigned. The new portrait boxes take up less shelf space, while the eye-catching graphics and different sized boxes make it easier for consumers to identify which Beaphar FIPROtec Spot-On they need. Beaphar FIPROtec is a vet-strength spot-on medicine which kills fleas and ticks on cats and dogs. Containing the active ingredient Fipronil, it is now available in 1, 4 and 6-pipette packs.
Beaphar 0333 0066236, www.fiprotec.co.uk info@uk.beaphar.com

Green Pantry has released its Pura-Pel Plus Immune Booster, a certified holistic natural herbal supplement formulated by Keith Allison, MA FRSM, that can aid intestinal and external hygiene. With ingredients including alfalfa, nettle, celery seed, seaweed, spirulina and milk thistle, the supplement can be sprinkled on top of a dog’s food. Made in the UK, Green Pantry says its Pura-Pel Plus Immune Booster not only helps boost the immune system but can also help support joint care, aid digestion, help skin and coat health, enhance fresh breath and improve heart and body function. Suitable for all breeds and sizes of dogs.
Green Pantry 0203 174 0093, www.greenpantry.co.uk info@greenpantry.co.uk

Award-winning Pet Munchies has launched Wild Salmon & Sweet Potato Sticks to complement its ‘gourmet, super healthy range’ with sweet potato. The sticks are low in fat and designed to satisfy a dog’s instinct to chew, and can help reduce tartar and plaque for healthy teeth and gums. Dogs ‘love the taste’ of the treats, which are grain-and gluten-free, and a source of dietary fibre. Rich in antioxidants, minerals and vitamins, they can help promote a healthy skin and coat.
“Full of natural goodness that are essential for optimal health, makes this chew exceptional.” Available from all good wholesalers.
pet munchies www.pet-munchies.com

The Classic range of Colortone drinking bottles sees a new introduction, a giant size (1,100ml capacity). There are also two new colours, purple and lime, which take the place of blue and yellow – the red colour remains in production. The other size capacities (150ml, 320ml and 600ml) will, over the next few months, migrate to these new, vibrant, contemporary colours. Supplied in the same striking counter display box packaging, this new size should prove to be just as popular as the others in the Classic Colortone range. Available now, it retails from £3.17.
Classic Pet Products   01422 240084   classic@caldex.com   www.classicpetproducts.co.uk

Sharples Pet has released a larger size of Lickimat, the Buddy. The larger format is 28x28cm against the original 20.5x20.5cm. Its textured surface traps soft food and is an easy way to give a longer-lasting treat.
Lickimat acts as a boredom buster and the licking action releases endorphins, which soothe and calm anxious dogs. The large ‘Buddy’ Lickimat is best suited for treats such as peanut butter or soggy biscuits. It can also be frozen to offer a cooling treat, great for hot weather. Lickimat is microwave and freezer safe, and easy to clean. It comes in a display box of 12, in orange and green. RRP £7.99
Sharples Pet   01704 550044   jenni@sharplespet.com


The British Pest Control Association predicts an explosion of flea activity after the hot weather. It stresses it is vital to treat homes and furnishings, as well as pets, to avoid an infestation. Johnson’s award-winning Veterinary Strength 4fleas range for dogs and cats includes 4fleas Spot-on Solution; 4fleas Tablets; and 4fleas Household Flea Sprays and 4fleas Room Foggers, which contain an Insect Growth Regulator to kill fleas and prevent hatching eggs developing into adults. Johnson’s has extra supplies of its 4fleas range to cope with the extra demand. Retailers and wholesalers are advised to keep high stock to avoid shortages.
Johnson’s Veterinary Products   0121 378 1684   www.johnsons-vet.com   info@johnsons-vet.com

Johnson’s has added to its popular range of shampoo and grooming aids with its Chamomile & Lavender Shampoo. This new shampoo is suitable for all dog breeds, leaving the coat with ‘a soft lustrous finish and a pleasant fragrance’. It has a calming and relaxing effect, with lavender to help relieve nervous tension, combined with the natural calming effect of chamomile. It is packaged for on-shelf impact, in easy-to-hold bottles with one-handed flip-top caps. The Johnson’s range is ‘kind and gentle to both coat and skin’ and has been developed without cruelty to animals. Each 200ml bottle has an RRP of £3.49.
Johnson’s Veterinary Products 0121 378 1684, www.johnsons-vet.com info@johnsons-vet.com

The Coco Jojo pop-up dog pool and bath is now available through its exclusive supplier, iGSM. Available in three sizes, the pool features a spring steel frame that can pop up or be packed down in seconds. The bath is made using durable, non-slip double-wall polyester, while its shell is PU-coated and waterproof and has a water-tight drainage tap. The bath includes a mesh pocket, leash retainer and can accommodate dogs of all sizes. A spokesman said: “Coco Jojo is delighted to be working with a quality company in the UK which offers great prices to the pet trade.”
iGSM 01928 751126, www.igsm.co.uk sales@igsm.co.uk

‘Not all supplements are equal’ – Vital Chew is made from highly palatable, premium concentrated fish oil, using patented technology that the company says makes the supplement easy to give to dogs. Vital Chew also includes important vitamins and minerals. Give just one per day, and each pack has enough for a month, sealed in individual blisters, so no oxidation. The four varieties have been developed to meet a dog’s needs at different sizes and ages. Free Point of Sale, leaflets and counter display units are available, along with high margins plus promotional support for retailers.
Kruuse 01977 681523, www.vitalchew.co.uk  kruuse.uk@kruuse.com
 

Sharples Pet has brought out two items to help cat owners with their cat litter. Top Cat is a closed litter box that is dog and toddler proof, with a large opening on top. It includes a built-in tracking mat on the lid, with side handles for easy lifting. A seamless base and walls eliminate leaks. In white or warm grey, it measures 59 x 39 x 38cm, RRP £27.99. The Scoop & Sift scoop has a handle at the top to prevent direct contact with the dirt. The V-shaped blades enable efficient sifting, while its ergonomic basket shape allows easy cleaning of corners. RRP £4.99.
Sharples Pet  01704 550044 jenni@sharplespet.com

Award-winning Pet Munchies has introduced larger size packs of its popular quality strips range, which are made using 100% natural, human-grade chicken or duck breast meat. Chicken Strips and Duck Strips are now available in Super Value Packs. These tender strips can be given as a chew and are easy to break up for training and rewards. The treats are grain and gluten-free and low fat. Available from all good wholesalers.
Pet Munchies www.pet-munchies.com

Veni-Dog is running an introductory offer on its new Veni-Dog Pure Hearty Treats, giving retailers one-third off its usual trade price. The treats are the latest addition to the Veni-Dog range of ‘super healthy natural dog treats’. They are 100% natural, air-dried ox heart slices with no additives, made in the UK. A spokesman said: “The treats are a super-tasty treat packed with natural nutrients. An excellent source of several B vitamins, iron, minerals and essential amino acids. High in protein but low in calories. A natural source of collagen. Gluten free. Ideal for training.” RRP 40g £2.99, usual trade price £1.55, introductory trade price offer £1.04!
Veni-Dog 01489 891933, www.venidog.com mail@venidog.com

Johnson’s has introduced a new size of its veterinary-strength Dual Action 4fleas Spot-on solution for dogs. This new size is suitable for very small dogs of less than 4kg and puppies over eight weeks’ old. 4fleas fast acting dual action Spot-on solution kills fleas and lice on contact; kills 98-100% of fleas within a day following treatment; and kills larvae. All sizes contain two treatments, which each give four weeks’ protection. In cases of heavy infestation or in households with multiple pets, an environmental treatment may also be necessary (eg. Johnson’s 4fleas Household Flea Spray or 4fleas Room Fogger) to deal with flea eggs, lavae and pupae in carpets, furnishings, etc. RRP  £8.19 inc VAT.
Johnson’s Veterinary Products 0121 378 1684, www.johnsons-vet.com info@johnsons-vet.com

Plastic packaging manufacturer Measom Freer has achieved the BSI ISO 14001:2015 Certificate in Environmental Management. The company believes it has a moral duty to protect the environment and is committed to improving resource efficiency and reducing waste and costs. It ensures stock is sustainable and sources materials that are readily recycled. PPR (post production regrind) is also used in all products. Measom Freer believes that customers should be offered eco materials and offers these on a made-to-order basis. If you are looking for a company committed to controlling its effect on the environment which produces quality products, contact the Measom Freer sales team.
Measom Freer 0116 288 1588  www.measomfreer.co.uk

The Classic Small Animal Drinking Bottle range, made in Halifax since 1975 and recognised as being brand leading, sees an important new introduction this summer: Colortone Giant (1,100ml). Furthermore, it will be produced in two new colours, purple and lime (replacing blue and yellow). The red colour continues in production. These vibrant new colours will eventually be replicated throughout the other Classic Colortone bottle sizes. Popular with all age demographics, but especially with children, Colortone Giant is suitable for large-breed rabbits, small to medium-sized birds, puppies and small dogs. RRP from £3.17.
Caldex 01422 240084 classic@caldex.com

Award-winning Pet Munchies now has two varieties of premium, healthy, gourmet dental sticks, which are made using 100% natural, quality, human-grade chicken or duck, both with sweet potato. Chicken/Sweet Potato and Duck/Sweet Potato Sticks are designed to satisfy a dog’s natural instinct to chew to help reduce tartar and plaque for healthy teeth and gums. The treats are grain and gluten free, a great source of dietary fibre, ‘which dogs love the taste’. Rich in antioxidants, minerals and vitamins, they can help promote a healthy skin and coat. “Full of natural goodness that are essential for optimal health, makes this chew exceptional.” Available from all good wholesalers.
Pet Munchies www.pet-munchies.com

Turmeric has attracted lots of attention recently, but owners find it hard to know which source is best for their pet. Dorwest has searched high and low for the highest and purest quality source for its highly  anticipated new Turmeric Tablets. Containing 95% curcuminoids, the active part of the herb, and piperine (black pepper) to increase the bioavailability, this superior supplement will support the body’s natural anti-inflammatory processes and research shows that many owners prefer to give products which work in harmony with their pet’s body. This supplement is expected to be extremely popular. Available in 100 tablets, RRP £19.80, and 200 tablets, £35.60.
DORWEST HERBS 01308 897272, www.dorwest.com info@dorwest.com

Beaphar Lactol has supported the health of kittens and puppies, and saved the lives of countless young animals for more than 100 years. This year, Beaphar is launching its most advanced Lactol formulation and has given the product a new look. Alongside the high protein levels, Lactol Kitten Milk (previously Kitty Milk) and Lactol Puppy Milk now contain DHA, which has been shown to improve cognitive development and visual acuity in mammals. With this advanced formulation, Beaphar Lactol gives newborn kittens and puppies tender loving care from the start. Beaphar Lactol Kitten Milk is available as 250g, while Beaphar Lactol Puppy Milk is available in 250g, 500, 1kg and 2kg sizes.
BEAPHAR 0333 0066236, beaphar.co.uk info@uk.beaphar.com

Vacumatt is the next-generation silicon non-slip pet mat with integrated bowl spaces. The product has ‘a modern lifestyle look’ and its uniqueness lies in the technology which allows the mat to create a suction to the floor. Available as a single and double diner and in three sizes (250ml, 500ml and 900ml), the mat comes in a light grey to complement most domestic environments. Retail prices range from £9.99 for the 250ml single diner to £29.99 to the 900ml double diner. Vacumatt has been trademarked in Europe and Classic Pet Products is the exclusive distributor in the UK.
Classic Pet Products 01422 240084 classic@caldex.com

CSJ has brought out a turmeric tincture, TurmerTinc. Turmeric, sometimes called ‘the wonder supplement’, is reputed to offer many benefits including decreasing inflammation while aiding digestion and providing pain relief. TurmerTinc is a blend of extracts of turmeric and cracked black pepper, and has been developed by CSJ’s herbalist. The non-messy turmeric product comes in an easy-dose 250ml bottle. The highly palatable tincture has a dosage rate of 1ml per 10kg of body weight, which the company says ‘is all that is needed to deliver the many natural benefits of this new turmeric tincture’, making it ideal for fussy dogs.
CSJ Specialist Canine Feeds 01745 710470 www.csjk9.com

New to the Pawtato range from Benevo – Purple Sweet Potato Knots. These ‘tasty chewable treats’ are made from a blend of organically grown, non-GM purple and orange sweet potatoes (a great source of antioxidants), along with highly digestible rice. “These irresistible dog chews are a healthy, meat-free alternative to rawhide. Free from wheat, gluten, dairy and soya, they make an ideal, hypoallergenic choice for dogs that suffer from sensitivities.” Available from Best Pets, Pedigree Wholesale and Vital Pet Products. Pawtato is at PATS Stand F9.
Pawtato  02392 453355 www.pawtatochews.co.uk spud@pawtatochews.co.uk

Green & Wilds is launching three products in the 100% natural Wild Bill’s Outback Tucker range. Camel Hide Chews are gluten-free, hypoallergenic tough chews, ‘a great alternative to rawhide’. Kangaroo Krunch is low in saturated fats, yet high in minerals and protein. Buffalo Mini Bites are lean and lower in cholesterol and higher in protein, iron and essential fatty acids than beef. In its From the Farm range, Green & Wilds is adding Lucky Duckies, a lean, protein source rich in iron and a source of amino acids. See the full range on Stand C14 at PATS Sandown.
Green & Wilds  01225 892501 www.greenandwilds.co.uk contact@greenandwilds.co.uk

Celtic Connection Holistic Pet Food recipes are grain-free and gluten-free recipes proudly produced in the UK using a single-source protein philosophy and therapeutic levels of herbs and joint support. “Our naturally hypoallergenic recipes for dogs and cats include both fresh and dried, ethically-farmed, human-grade quality (HGQ) British ingredients and are steamed to retain more of the natural vitamins and minerals in our fresh ingredients for a long, healthy, active life.” Visit us at PATS, Stand S16, to learn more about our food.
Celtic Connection www.celticconnectionpetfood.co.uk linda@emgeetrading.com

Winner of the coveted Best In Show award at Superzoo in 2017, West Paw Rowdies are available in the UK from Collarways. The range is designed, developed and tested for toughness over hours of rough dog action. The addition of the unique and innovative Zogoflex ‘chew zones’ provide a durable, designated area for dogs who love to gnaw and nibble. Rowdies are also filled with IntelliLoft, West Paw’s exclusive eco-fiber, made from recycled plastic which washes clean, is non-toxic and third-party certified safe. Rowdies are covered by the Love It Guarantee for a one-time replacement or refund per household. Visit PATS Sandown stand T17.
Collarways 01747 830021 info@collarways.com

Different Dog is bringing the first home-cooked, frozen dog food to the UK retail market. The food is hand-cooked in Different Dog’s kitchen in Shropshire, using fresh, locally sourced, human-grade ingredients. All meals are made in small batches, nutritionally balanced by its vet and pet nutritionist, ‘packed full of flavour and rapidly frozen to lock in the goodness’. Recipes are grain-free and contain at least 60% fresh British meat, seasonal fruit and veg, with no nasties. ‘As well as being full of fresh, natural goodness, the food is tail-waggingly tasty!’ Visit PATS Sandown Stand S8 to learn more.
Different Dog 01743 384562 feedme@differentdog.com
 

Brambles Pet and Wildlife offers wildlife food that is ‘highly nutritious and palatable, and doesn’t contain harmful ingredients like mealworms, peanuts, sunflower hearts, sugar, dried fruit or high fat’. An approved supplier to RSPB, it works closely with wildlife rescues who ‘love our food and ethos’. Products include Crunchy Hedgehog Food 900g (RRP £4.79), 2kg (£8.59); Meaty Hedgehog Food 400g (£1.29); Floating Swan & Duck Food 1.75kg (£7.99) & 12.55kg (£27.99).
Brambles Pet and Wildlife 07736 402498 www.bramblespaw.co.uk

Award-winning Pet Munchies are launching at PATS a superior premium, healthy, gourmet dental stick made using 100% natural quality, human-grade ingredients. Duck & Sweet Potato Dental Sticks are designed to satisfy a dog’s natural instinct to chew and can help reduce tartar and plaque for healthy teeth and gums. Grain and gluten free, they are ‘a great source of dietary fibre, and dogs love the taste of duck and sweet potato’. Rich in antioxidants minerals and vitamins, they can help promote a healthy skin and coat. “Full of natural goodness, essential for optimal health, makes this chew exceptional.”  Visit PATS Sandown Stand J3 to learn more.
pet munchies www.pet-munchies.com

Henry Wag has launched the new Micro-Fibre Glove-Towel for cleaning and drying pets. The design allows added control of pets while offering highly absorbent and dirt-catching properties, making cleaning and grooming easier.
The Henry Wag range is aimed at owners with an active lifestyle and offers products to help maintain health and promote best practice in pet care. “The Glove-Towel enables easy cleaning of pets after muddy exercise, so removing barriers to a more active life.” The Henry Wag range of towels is available through 3P Enterprise with an RRP £7.99.
3p Enterprise 01594 810990 email sales@3penterprise.co.uk

Caldex’s market-leading polyresin aquarium range sees 29 new arrivals, all of which are available now, with a choice to suit all tastes, age groups and budgets. Each line is ‘beautifully detailed with a level of finish that is quite stunning’, says Caldex. Hand painted with non-toxic paints, these would be a welcome addition to any tank environment, large or small. Pictured here are the Winched Pails on a Tree stump (retailing from £13.99) and the Blue Coral (RRP £25.99).
Caldex 01422 240084 email classic@caldex.com

Following the successful launch of Yakers dog chews in April 2017, Kennelpak has launched its new Yakers Crunchy Bite range, available in Bars, Bites and Strips. Like the original Yakers dog chew, this delicious new range is made in the Himalayas using traditional methods from a mix of yak and cow’s milk. The difference is in the ‘crunch’. Each snack has ‘the perfect balance that’s not too hard and not too soft’. They’re also rich in protein and calcium, preservative and gluten free and can help fight plaque and tartar.
Kennelpak 0115 939 9077 www.yakers.co.uk

Pet Munchies has launched a new premium, gourmet, crunchy treat which is made with 100% natural, human-grade beef liver, delicately hand-baked to perfection. Beef Liver Crunch is ‘a great source of protein, vitamins, good fatty acids and many other minerals and nutrients which helps maintain good health’. The single-source protein treat is grain and gluten free, and contains no artificial colours or flavours. Now available at all good wholesalers.
Pet Munchies www.pet-munchies.com

GHS Direct offers High Level Disinfectant Wipes for use in high to low-risk areas. The wipes can eliminate 99.9% of all known bacteria, viruses, yeast and fungi, and can decontaminate hard-surfaced areas including surgical equipment, tools, metals, plastics, rubbers and glass. They are effective against ‘specific disease-causing organisms’ and can be used for general disinfectant cleaning. Multi-functional, they will cut through grease, grime and dirt, and are convenient and portable to use in their large counter-top tubs. “Our wipes are non-woven, strong, absorbent, lint and taint free”.
GHS Direct 01268 513210 www.ghs-direct.com

This month sees the launch of a new cat recipe by Eden Pet Foods – Country Cuisine for Cats. Using Suffolk duck, grass-reared lamb, rabbit and venison, 85% of the composition comes from these high-quality human-grade meats. Country Cuisine for Cats is completely free from grain, cereals, chemical preservatives and additives. Available in 400g, 1.5kg and 4kg bags, they sit alongside the company’s existing Original Cuisine recipe and offer a great addition to shelves to start 2018.
Eden Pet Foods 01782 322409 www.edenpetfoods.com

Pet Munchies has received the K9 magazine award for Best Product 2017 for its new Chicken & Sweet Potato Dental Sticks, a super premium, gourmet dental stick made using 100% natural, human-grade chicken and sweet potato. Designed to satisfy a dog’s instinct to chew, the treats can help reduce tartar and plaque for healthy teeth and gums. They are grain and gluten free, a source of dietary fibre, and rich in antioxidants, minerals and vitamins to help promote healthy skin and coat. “Full of natural goodness that is essential for optimal health, makes this chew exceptional.” Available from all good wholesalers.
Pet Munchies www.pet-munchies.com

LOC8TOR has launched what it says is the ‘smallest and most accurate locating device’ for finding cats. Attaching to a cat’s collar, the Tabcat uses radio frequency technology and is accurate enough to find where cats might be hiding in the house or in neighbouring gardens and streets. It weighs 6g and has a range of up to 120m, boasting an accuracy of 2.5cm.
tabcat www.mytabcat.com 0208 207 0880 email sales@mytabcat.com  www.mytabcat.com

Doggy’s Cuppa is a range of herbal teas for dogs formulated by a veterinary surgeon. Its brews aim to boost health and the immune system, to energise or calm, to support digestion or to detox, and there are even special brews for ageing, obese and working dogs. Doggy’s Cuppa can be served as a cold drink, poured over food or sprinkled dry as a spice. Its herbal blends contain no added flavours or preservatives and are caffeine free. “We add nothing your doggie does not need. All ingredients are of the best quality and we think your four-legged friend will know this!”
Doggy's Cuppa 074 5902 6751 email info@doggyscuppa.com

Caldex has introduced a stunning array of non-toxic silicon Aqua Lumo aquarium plants. There are 12 superior-quality items to choose from, all of which really do ‘shine’ under tank illumination, as seen in these images. Supplied in individual, clear, shelf-ready, box-display packaging, the range is completely safe for all freshwater tank environments. Retail prices range from £4.39 to £11.59.
Classic Pet Products 01422 240084 www.classicpetproducts.co.uk

PetSafe Brand has launched an addition to its popular pet door range, the PetSafe Microchip Cat Flap (RRP £79.99). Easy to install, it gives cats easy access to the outside world while keeping out troublesome unwanted cats and other animals. It works by reading a cat’s unique microchip ID and doesn’t require an additional collar or accessory. Suitable for cats up to 8kg, it can be easily programmed for up to 40 microchipped cats, making it ideal for both single and multi-cat homes.
PetSafe +353 (0) 76 892 0427 email intlemea@petsafe.net
 
New to the UK market, the Yumi Smart Bowl features an in-built weighing scale for easy measuring of a pet’s recommended food allowance, based on its size, age and activity level. The electronic scale allows owners to choose between grams and pounds, and measures up to 2kg per serving with a memory capacity of up to 9.99kg. The scale displays actual weight of food in the bowl, accumulated food weight and the total amount of food per day. Sold in an attractive display box, which details the product’s features and benefits. Available as a slow feeder from Classic Pet Products, with RRPs from £39.99-44.99.
Classic Pet Products www.classicpetproducts.co.uk

Pet Munchies has launched Chicken & Sweet Potato Dental Sticks, a super premium, healthy, gourmet dental stick made using 100% natural, human-grade chicken and sweet potato – ‘dogs love the taste of chicken and sweet potato’. Designed to satisfy a dog’s instinct to chew, the treats can help reduce tartar and plaque for healthy teeth and gums. They are grain and gluten free, a source of dietary fibre, and rich in antioxidants, minerals and vitamins to help promote healthy skin and coat. “Full of natural goodness that is essential for optimal health, makes this chew exceptional.” Available from all good wholesalers.
Pet Munchies www.pet-munchies.com

Ancol Pet Products has introduced Scandinavian-inspired Nordic Coats to keep dogs warm this winter. Available in two colours with a Nordic knitted belly strap, handy harness hole, fleece lining, reflective edging and furry hood, the Nordic Coat provides protection from cold weather plus added visibility in low light. Matching Nordic Jumpers are also available, allowing owners to add layers to their dogs to keep them warm while maintaining a stylish look. 
Ancol Pet Products email sales@ancol.co.uk

The Little Zoo Trekker Cage is suitable for rodents and small animals including rats, chinchillas, ferrets, degus and gerbils. The Trekker cage features a pull-out lower tray and a grill, while its innovative design has two large front doors for easy cleaning. Giving ample space for the animals to explore is imperative, which is why this new design features four levels with three ladders, as well as a hammock.
sky pet products 0844 693 1844 email sales@skypetproducts.com

Johnson’s has reformulated its range of three aerosol pump sprays. Velvet Coat Conditioning Spray is a coat conditioner that replenishes natural oils, leaving a glossy sheen and a soft, velvet finish. It helps to prevent matting. Manuka Honey Conditioning Spray is a gentle conditioning spray that promotes shine and softness on dull coats, helps to detangle and moisten coats and has natural, antibacterial properties. Groom Conditioning Spray (150ml) is a non-oily coat conditioner that freshens, cleans and brightens the coat and acts against pet odours. The 150ml sprays have an RRP of £3.99, trade price £13.29 (pack of 6). 
johnson's veterinary products 0121 378 1684 email info@johnsons-vet.com

Award-winning Pet Munchies has introduced super-value 150g packs to complement its range of premium gourmet training treats. Used and recommended by world champions, all made with 100% natural human-grade real meat and fish. A spokesman said: “These high-quality tasty bites are naturally low in fat, made from the finest ingredients, and make the perfect training aid. Dogs love the taste.” The three varieties are Chicken, Sushi, and Liver & Chicken. Available to order from all good wholesalers. The RRP is £4.25.
pet munchies www.pet-munchies.com

Forthglade is launching a limited-edition grain-free Cranberry & Parsnip Christmas Treat. The heart-shaped 100% natural treats include turkey, cranberry and parsnip along with Omega 3, botanicals and prebiotics. Forthglade Functional Treats come in 150g pouches, with a £2.99 RRP, and are also available in packs of seven. Forthglade’s natural Christmas dinner for dogs will also be available to stock this Christmas. The recipe includes a minimum meat content of 75% turkey, teamed with cranberries and parsnips. The Christmas Dinner meals retail at £1.35 per 395g tray. Available in cases of seven trays.
forthglade 01837 83322 email trade@forthglade.com

Pet food brand Canagan has released a range of wet food pouches for cats. With 80% meat or fish and an array of minerals, the new range offers a complete grain-free meal for kittens, adults and senior or sterilised cats. The pouches are available in a range of chicken-based flavours including combinations with salmon and herring, with an additional kitten variety. Each single pouch will be priced at just over £1 while multipacks will retail at £7.99 for eight pouches. Canagan is part of the Symply group.
canagan 01494 775222 email info@canagan.co.uk