Pet products manufacturer Trixie is celebrating its tenth anniversary as a supplier to the UK pet trade this year.
Originally founded in Germany in 1974, the company appointed a dedicated sales team to service UK stores in January 2012. Following the UK withdrawal from the EU, the company established Trixie UK Pet Products Ltd in June 2021 in order to maintain an efficient and sustainable supply of products.
Today, seven Area Sales Managers are responsible for customers in the UK, led by National Sales Manager Russell Cook.
CEO Volker Haak said “We can now ensure the sustainable supply of the range of 6,500 items to the UK without additional administrative work involving customs or authorities. Trixie is therefore confident that we will be able to ship goods to UK customers just as easily as in pre-Brexit times and is well prepared for the next 10 years.”
The company has promised to celebrate the anniversary year with an extensive range of special offers and promotions for UK retailers during 2022.