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    PBW News – May 2026

    By David ReesMay 14, 2026
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Dogs

Frontline launches chewable flea and tick treatment

David ReesBy David ReesApril 30, 20261 Min Read
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Frontline has introduced a chewable flea and tick treatment, designed to offer an easy-to-administer alternative to traditional formats.

Frontpro Chewable Tablets, suitable for dogs only, kills fleas within eight hours, according to the supplier, and also kills ticks. The active ingredient is Afoxolaner, and a variety of pack options are available for dogs varying in size from 2kg to 50kg.

The chewable format is designed to support busy pet owners, following new research by the company that reveals almost three-quarters (72%) of pet owners admit to forgetting certain dog care activities.

Dr Sally McGrath, veterinary and technical advisor at brand owner Boehringer Ingelheim UK & Ireland, said: “Prevention and a proactive approach are essential when it comes to pet care – whether that’s through regular vet checkups or preventative treatment – and can make a huge difference to a pet’s quality of life. This is also true when it comes to fleas and ticks.

“From my conversations with clients, I know having an easy-to-use product can be the difference between a pet regularly receiving preventative treatment or not, which is why it’s useful to have a variety of options for pet owners to use.”

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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