Pet food brand Purely Fish has returned steady growth both in the UK and overseas through export sales.
The Cornish-based company produces a range of natural pet food and treats made from fish and launched only 20 months ago with just three varieties of dog treats.
The company now has 34 different SKUs, covering treats, wet food, toppers and raw, for both cats and dogs, in retail and bulk buy-sized packs.
Exports of Purely Fish now cover Hong Kong, Taiwan, Singapore, Poland and Germany. In the UK, the brand is stocked by many of the leading pet wholesalers and retailers including Pedigree Wholesale and Pets Corner.
Purely Fish business development manager Karen Scott said: “Innovation is key to the continued success of Purely Fish and we commit a great deal of time and investment to ongoing new product development.
“We listen to our customers and understand their needs and, over the next six months, we aim to bring a number of new products to the marketplace, to help our brand to continue to grow.”
