Home hairdressing has become a big topic of conversation during the lockdown – with some regrettable results – and one pet owner also hit the headlines after giving her pet Pomeranian a disastrous crop.
It appears that many more pets may well have cause to be quaking as their owners pick up the scissors because wholesaler Vital Pet Group has been tracking the trends and has spotted a 15% increase in sales of pet brushes, combs, clippers, salon scissors and nail trimmers in the last eight weeks.
The same trend hasn’t yet affected sales of pet shampoos and conditioners, Vital says, so it appears that pets are ‘benefiting’ from a dry cut rather than a more comprehensive makeover.
EXPERT GUIDANCE
Vital sales and marketing director Heather McManus suggests that maybe it’s time to make sure that pet owners receive a little extra expert guidance from retailers before they are let loose on their pet.
“The evidence seems to point to results that are more Sweeny Todd than Vidal Sassoon,” she said. “Enthusiasm can be a wonderful thing but grooming a pet is a highly-skilled job.
“If pet owners have time on their hands there’s lots that they can do to improve the appearance and health of their pets. If customers are determined to go all ‘Edward Scissorhands’, make sure they are given some helpful hints.
“Sticking to brushes, combs, even pet sprays or colognes, will ensure there’s no nasty niffs and won’t generally cause the sort of embarrassing mistakes that might take a little longer for a trained groomer to sort out.”
