A new subscription cat food company is using a unique proprietary algorithm to create tailored meal plans for customers.
The Fuzzball service devises individual meal plans taking into account factors such as age, weight, breed, and medical conditions using a proprietary algorithm, developed in collaboration with feline medicine specialist Sam Taylor.
The company’s products feature meat and fish content ranging from 70% to 100%, and are supplied in environmentally-friendly packaging using carbon-neutral deliveries. The website intends to resonate with internet cat culture and provides tips and advice for cat owners. Trial boxes, including a week’s supply of food, a month’s supply of premium tofu cat litter, and a month’s supply of freeze-dried treats, are available for £9.99.
Founder Eli Wachsmann said: “We are thrilled to introduce Fuzzball to cat owners who are looking for a convenient and personalised solution for their cat’s nutrition.
“Our proprietary algorithm, developed in collaboration with a leading UK feline specialist, ensures that each cat receives the right type and amount of food for their unique needs. We are committed to providing high-quality and delicious food for cats, and we can’t wait for cat owners to experience the Fuzzball difference.”