Eden Holistic Pet Food has pledged to hold its RRPs and trade prices until at least February 2023.
The premium pet food supplier was forced into a price increase in February 2022 due to the rising cost of raw materials. Subsequent input cost increases have been absorbed by the company, managing director Paul Conquest confirmed, and now RRP and trade prices have been secured until February 1, 2023, meaning Eden will go an entire year without any price increases.
Eden products are designed with the optimum ratio of meat or fish to fruits, vegetables, herbs, minerals and botanicals, providing pets with a naturally complete food. The most premium recipes, in The Cuisine Range, comprise 80% meat-content dog food meaning owners generally need to feed less on each occasion, the company points out.