Pedigree Wholesale has become the exclusive distributor for pet grooming and hygiene brand TropiClean into the specialist pet trade.
The relationship will include exclusive distribution for all TropiClean products including the current range of flea and tick shampoos that repel unwanted pests for up to seven days and its dental health gels, sticks, sprays and drops.
Steve Brown, managing director at Pedigree Wholesale, said: “I’ve grown up in the pet trade and the team at TropiClean are some of the most passionate people you’ll meet in the trade. They’re committed to meeting the needs of specialist retailers, consumers and their pets. It’s a brand that I strongly believe should be on the shelf of every pet shop in the country.”
Gerard O’Mahony, commercial director at Pedigree Wholesale, said: “The TropiClean brand is the perfect addition to the Pedigree Wholesale portfolio, which now includes exclusive brands for the specialist pet trade in a large range of product areas, from Chuckit!, a dog toys and play brand, to Hurtta, a range of quality dog harnesses.”
TRADE SHOW
TropiClean had the opportunity to meet and discuss its grooming range with more than 200 retailers at Pedigree’s annual trade show held, at Hangar 42, in Leicestershire.
Paul Mercer, from Tropiclean, said: “It was great to see existing customers who are committed to the brand and the sales it brings to their business as well as so many new faces who were impressed by our range and are considering becoming new stockists now we are exclusively available at Pedigree.”
Gerard added: “We know that the TropiClean range fills many gaps in this market and that there is growing consumer demand for these natural and healthy products that really do enrich the lives of pets and looking to the future. There are great possibilities for innovation within this brand”.
To celebrate the new partnership the team is offering a range of exclusive introductory deals as an incentive for specialist pet retailers. The range is available from Pedigree now.
