Manchester-based pet bedding and accessories specialist Scruffs has appointed three new team members to help with the brand’s growth around the country.
Paul Donnelly joins from the Rayware Group, where he scaled some of the UK’s leading household brands including Kilner and Mason Cash.
Paul joins as brand & product manager and will be responsible for the introduction of new products under the Scruffs brand.
He said: “I’m thrilled to be starting this new chapter with Scruffs. This is a new industry for me but I can’t wait to bring my ideas to the table and introduce different types of products to boost the Scruffs portfolio.”
The company has also appointed two sales managers, who join from within the pet food and FMCG sectors.
Jackie Sullivan joins from Hills Pet Nutrition and brings with her a wealth of sales experience from within the pet industry. Jackie will be responsible for accounts in the south of England as Scruffs aims to increase its presence there.
Angelique Trindade will be managing accoutns in the North and online dropshipping. She has worked in sales roles with some of the world’s leading brands including Lindt, Procter & Gamble and Red Bull.
Chris Johnson, head of sales at Scruffs, said: “We’re thrilled to be able to recruit two new exceptional sales managers. We are looking forward to increased growth in both the North and South as we look to increase our presence in these key areas.”