The Innocent Pet Care Company has added to its Christmas collection of products with the launch of Gravlax Festive Bites for cats under The Innocent Cat brand name.
Inspired by traditional Gravlax recipes, the air-dried treats combine 60% sustainably sourced salmon with dill. The premium bites are grain-free and hypoallergenic, and are available in 10 x 70g packs with an RRP of £5.50 each.
The products join The Innocent Hound’s Christmas collection for dogs, which includes Festive Turkey Treats, a Christmas Dinner, a Christmas Treat Box, and a Christmas Bauble.
Director Chloe Heaton said: “We’re excited to launch our Festive Gravlax Bites for the first time this Christmas. They bring cats a taste of the festive season with flavours they truly love, while offering retailers a unique product that stands out on shelf.”