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    PBW News – May 2025

    By David ReesMay 13, 2025
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Retailers

PIF launches retail window display competition

David ReesBy David ReesMarch 20, 20252 Mins Read
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The Pet Industry Federation (PIF) has launched a spring-themed window display competition to celebrate the creativity and dedication of British pet retailers.

PIF is inviting pet shops across the UK to create seasonal shop window displays showcasing their unique branding alongside a selection of pet products and festive décor. The competition aims to highlight the importance of pet retailers while encouraging consumer engagement and footfall to local stores.

Manufacturers have donated products to support the competition, with the top three displays winning prize bundles. All entries will also receive a voucher from Doodlebone.

Participating manufacturers are: Furr Boost, Cobbydog, On Tha Moor, The Holistic Hound, The Barking Bakery, Vanderpets, Doodlebone, DotDotPet, HayPigs!, No Fuss Fill / Ancol, Trinkety Paws, Nutriment, Natural Instinct, Nova, Dibo, Aniforte, The Dog Butcher, Betty Miller, Karnlea and the Big Dog Bed Company.

Retailers are invited to submit photos of their decorated shop windows by Thursday April 17. A panel of industry experts, including representatives from participating manufacturers, will judge the displays, with winners announced shortly after Easter.

PIF chief executive Nigel Baker said: “The ‘Paws in Spring’ competition is a wonderful way to shine a spotlight on the incredible creativity of pet retailers. It’s also a fantastic opportunity for manufacturers to showcase their products, for retailers to engage their local communities, and for pet owners to celebrate their favourite shops.”

For more information, visit the PIF landing page or follow #pawsinspring on PIF’s social media channels.

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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