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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    PBW News – March 2026

    March 10, 2026

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New European chief for Agria Pet Insurance

David ReesBy David ReesMarch 24, 20251 Min Read
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Agria Pet Insurance has appointed Christina Almtun as its new European head.

Almtun, who will assume her new role at Agria on August 18, 2025, joins the group from insurance company Svedea, where she was the commercial head for 13 years. In her new role she will be responsible for the Agria’s existing markets in Sweden, Norway, Denmark, Finland, Germany, France, the United Kingdom, and Ireland as well as leading growth in future expansions into new countries. The company has a goal of becoming the leading pet insurance company in Europe.

Almtun said: “It feels fantastic, challenging, and exciting to be part of building the European operations forward. I look forward to meeting all the competent colleagues and employees and making a difference moving forward.”

Agria chief executive David Haak added: “We are pleased to welcome Christina to Agria as part of our continued growth journey. With her extensive background in the insurance industry and proven track record in leading growth and building successful companies, Christina brings the experience, energy, and commitment needed for the role.

“We are confident that she will significantly strengthen our market position.”

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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