Paleo Ridge has launched a limited-edition supplementary frozen treat for summer, in time for the Jubilee celebrations.
The Strawberries & Cream frozen kefir-based cubes are being previewed at the Dogstival festival during the Jubilee weekend, ahead of wider launch to trade customers and direct-to-consumer online from late June.
The product is made using kefir, a probiotic that helps maintain good gut health, plus a blend of antioxidant superfoods. Each cube includes a portion of Paleo Ridge’s Berry Good mix, with diced strawberries in the frozen kefir.
Paleo Ridge is a sponsor of Dogstival 2022, returning this year with a special Jubilee celebration. The company will have its own area at the festival, with a team of experts on hand ready to advise on raw feeding. As well as the new frozen kefir product, air-dried treats and Classic Mini pouches will also be available to purchase.
Marketing director Will Green said: “At Paleo Ridge, we are committed to creating delicious, innovative and nutritious products so we are thrilled to be launching our limited-edition Strawberries & Cream product. Sponsoring Dogstival is another exciting milestone moment for the business and gives us a great opportunity to speak to visitors.”