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Forthglade increases sales by 21%

Michele SwalesBy Michele SwalesJuly 3, 20192 Mins Read
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Natural pet food brand Forthglade increased sales by 21% for the year ended September 30, 2018, in accounts soon to be filed at Companies House.

Established in 1971 and based in Okehampton, Devon, the company’s turnover rose to £16.8m (2017 13.9m), driven by further growth of the Forthglade brand, with increases in all sales channels and product ranges. Its three new ranges – gourmet wet meals, cold pressed natural dry food and grain-free treats – performed particularly well, contributing more than a quarter of sales growth. Last year, the company supplied more than 40 million tasty natural meals.

Forthglade’s joint MDs, Chris Brooking and Gerard Lovell, both with a background in food production, took over the once-struggling business in 2011. Together with specialist consumer brands investor Piper (which invested £6m into Forthglade in 2015), Santander Growth Capital (which funded £5m towards the new factory) and chairman Peter Farquhar, they have transformed the brand, increasing production fourfold and creating an additional 71 jobs.

Today, Forthglade’s 100% natural dog food can be found in all the main supermarkets, as well as UK pet shops and online. The brand is currently sold in 11 countries worldwide, with recent launches in Italy, Spain and Finland.

In September last year, Forthglade relocated to a purpose-built 70,000 sq ft factory next to Dartmoor National Park. The new factory significantly increases production capacity, and sales for the first six months of operations are already up by 24% on the same period last year. The brand is also set to increase its 130-strong local production team to 150 staff over the coming years.

Gerard Lovell said: ‘We’re delighted by another strong year of growth and particularly excited for the future now that we’ve begun settling into our new Okehampton home. We’ve already had a fantastic start and look forward to continued and sustained growth as we bring Forthglade’s premium natural meals and treats to dogs and families in the UK and beyond.”

Previous ArticleNew report reveals rise in pet obesity
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Michele Swales

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