Close Menu
Pet Business World
  • Trade News
    • Distributors
    • International
    • Legislation
    • Manufacturers
    • Other trades
    • Retailers
  • New Products
    • Birds
    • Cats
    • Dogs
    • Small Animals
  • Features
    • Industry Experts
    • Retailer profiles
  • Aquatics
  • Columnists
    • Newshound
    • Reptile Trade Views
  • People
  • Magazines
    • March 2025
    • February 2025
    • January 2025
    • December 2024
    • November 2024
    • October 2024
  • Classifieds
  • Trade Directory
  • Advertise
  • Email Newsletters
  • Subscribe
Facebook X (Twitter)
  • FREE Email Newsletters
  • About Us
  • Advertise
  • Contact Us
  • Free Magazine Subscriptions
X (Twitter) Facebook
Pet Business World
  • Trade News
    • Distributors
    • International
    • Legislation
    • Manufacturers
    • Other trades
    • Retailers
  • New Products
    • Birds
    • Cats
    • Dogs
    • Small Animals
  • Features
    • Industry Experts
    • Retailer profiles
  • Aquatics
  • Columnists
    • Newshound
    • Reptile Trade Views
  • People
  • Magazines
    1. March 2026
    2. February 2026
    3. January 2026
    4. December 2025
    5. November 2025
    6. October 2025
    7. September 2025
    Featured

    PBW News – March 2026

    By David ReesMarch 10, 2026
    Recent

    PBW News – March 2026

    March 10, 2026

    PBW News – February 2026

    February 10, 2026

    PBW News – January 2026

    January 12, 2026
  • Classifieds
  • Trade Directory
Pet Business World
Manufacturers

Burns contests tax on assistance dog foods

Rachel WoodBy Rachel WoodMay 14, 20194 Mins Read
Facebook Twitter LinkedIn Email
Share
Facebook Twitter LinkedIn Email

/

A leading dog food manufacturer is contesting a government decision to charge VAT on food for assistance and therapy dogs, which the company says will hit thousands of people who depend on them for physical and mental support..

HMRC has introduced the changes to its treatment of tax regulations for assistance dog food, which means that these products, which were previously exempt, will now incur VAT.

Tax will be applied with immediate effect to food for guide dogs, service dogs, hearing dogs and therapy dogs, despite the fact that supplies for other working dogs will not be subject to the same changes and will remain zero-rated.

The decision means that thousands of people affected by physical disabilities, developmental disorders and mental health issues, including blindness, hearing impairment, learning difficulties and autism, will see their costs rise.

At present, dog foods in the UK are zero-rated for VAT if they are sold exclusively for working dogs such as farm, sporting dogs and greyhounds. In contrast, the sale of regular domestic pet food is standard-rated, requiring VAT to be paid.

Burns Pet Nutrition, which produces the UK’s only dog food specifically developed for assistance dogs, is contesting the move.

APPEAL

Specially created by veterinary surgeon John Burns, founder of Burns Pet Nutrition, to meet the needs of assistance and therapy dogs, the Burns Alert range includes increased levels of antioxidants and added salmon oil ‘to promote optimum cognitive awareness and a calm temperament’.

But, despite having fallen within the scope of VAT relief for the past 11 years, the company has now been told by HMRC that it must charge VAT on the product range. The Welsh company has now launched an appeal against the taxman to overturn the decision.

John Burns said: “Assistance dogs are a type of working dog, therefore it is unfair that individuals who need support should have to pay VAT when owners of other types of working dogs, such as sporting and gun dogs, are exempt from doing so.

“The new tax penalty demonstrates that HMRC doesn’t recognise the differences between assistance dogs and other types of working dogs. As with other working dogs, assistance dogs have their own specific nutritional needs that are different from regular pets. HMRC looked at our provisions for assistance dogs back in 2011 and were happy then, but now seem to have had a change of heart. We will continue to supply our Burns Alert range without charging VAT pending our appeal.”

SUPPORT

Rita Howson, CEO of Support Dogs, which trains dogs to provide support for people with autism, physical disabilities and epilepsy, said: “Thousands of disabled people rely on an assistance dog to help them with day-to-day activities that many people take for granted. Assistance dogs are truly working dogs providing 24/7 care to some of the most vulnerable in society supporting their health, independence and confidence.

“Assistance dogs carry out a huge variety of practical tasks for their owner as well as providing a vital role for the wider society. Their role reduces care costs and increases the physical and mental wellbeing of those they serve, thereby saving UK taxpayers millions each year.

“We have used and had great success with Burns alert dog food for our working assistance dogs for many years. It has been formulated to keep our dogs healthy, calm and alert so as to enable them to work effectively.

“It is unfortunate to learn that our clients will now need to pay extra to keep their dogs fed with food that is designed to meet the very specific needs of their working lives. It really does feel as if those in society who were benefiting most from a tax relief on this are now being discriminated against with no clear explanation why.”

 

 

Previous ArticleHerbal Health comes to UK
Next Article How to make gardens animal-friendly
Rachel Wood

Rachel Wood, graphic designer. More than 40 years ago, I was one of the first females to be offered an apprenticeship within the printing industry. I've worked on record sleeves, DVD covers and various magazines throughout my career. In my spare time I collect movie posters and attend comic cons, I keep fit (and sane) with gardening and strength & conditioning training.

Read Similar Stories

Manufacturers

PIF welcomes plan to help exports for UK pet businesses

March 13, 2026
Manufacturers

PATS New Product Awards programme to be expanded

March 12, 2026
Manufacturers

Start-up firm launches accessory range inspired by football kits

February 23, 2026
Most Read

British brands prepare for Interzoo exhibition

March 13, 2026

PIF welcomes plan to help exports for UK pet businesses

March 13, 2026

Pets at Home to open four new outlets this month

March 12, 2026
© 2026 Lewis Business Media. All Rights Reserved.
Lewis Business Media, Suite A, Arun House, Office Village, River Way, Uckfield, TN22 1SL

Privacy Policy | Cookie Policy | Terms & Conditions

  • OvertheCounter
  • Pest Magazine

Type above and press Enter to search. Press Esc to cancel.

Pet Business World
Managing Your Privacy

To provide the best digital experience, we use cookies to store and/or access device information. Consenting to our use of cookies allows us to process data such as reading behaviour. Not consenting or withdrawing consent, may adversely affect certain features and functions.

Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
  • Manage options
  • Manage services
  • Manage {vendor_count} vendors
  • Read more about these purposes
Cookie Preferences
  • {title}
  • {title}
  • {title}