Italian retailer Dog & Cat has created a new e-commerce platform in English and German to aid the export of Italian-made pet care products.
Founded more than 30 years ago, the retailer operates a 600sq m megastore near Salerno, Southern Italy, stocking more than 11,000 products across the feeding, hygiene and clothing categories.
Director Armando D’Ambrosio said: “We are proud to export abroad, through an e-commerce platform in English and German, our vision and especially our selection of products and accessories, that over the years has led us to propose a brand line capable of combining taste and convenience.
“Digital has become a fundamental element of our business. E-commerce and apps can reinforce the link between the brand and our customers.”