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    PBW News – March 2026

    By David ReesMarch 10, 2026
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Trade News

Cuddle’ factor boosts sales

Michele SwalesBy Michele SwalesMay 28, 20211 Min Read
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Online searches for pet products TRIPLED during 2020, according to Clearpay.

The top pet products from Clearpay’s figures were treats and toys, and the average spend was £56.

Psychologist, Shakaila Forbes-Bell said: “Many people have turned to pets to fulfill their social needs in the wake of back-to-back lockdowns.

“Studies have shown that owning a pet can lower levels of stress in both adults and kids, this is most likely due to oxytocin or ‘the cuddle hormone’, which has been linked to positive emotional states and is released after interactions with animals.

“It’s no surprise then that owners have been increasingly showering their furry friends with gifts.”

Previous ArticleObituary: Melvyn Driver
Next Article Brits go barking mad for staycations
Michele Swales

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