WHM Pet Group, owner of the Marriage’s and Honeyfield’s brands, has appointed Graham Tarrant as national account manager.
Tarrant’s career began in retail, before he moved into purchasing within the garden centre industry and then on to business-to-business sales. Most recently, he was national account manager for Certainly Wood, overseeing both UK and export markets.
In his new role, he will seek to build strategic relationships with key customers, drive sales growth, negotiate contracts, and manage promotional plans with a focus on both key branded ranges within the garden centre channel and own label opportunities with core pet and retail accounts.
Tarrant said: “I am proud to have been selected to join WHM Pet Group. The team is incredibly knowledgeable, welcoming, and team focused and I’m excited about the opportunities ahead to grow with the business.
“My background in both buying and selling has given me a balanced perspective and a strong focus on delivering results. I believe that trust-based relationships, active listening, and clear communication are the foundations of success.”
WHM Pet Group managing director Sam Marriage added: “We are delighted to welcome Graham into the fold.
“He brings a wealth of knowledge and expertise to the business to enhance our continued journey of growth and development in the small animal, indoor bird and wild bird categories.”