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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    March 10, 2026

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Cats

Beaphar expands VETOpure repellent range with collar line

David ReesBy David ReesMarch 24, 20251 Min Read
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Beaphar has extended its VETOpure range of plant-based flea repellent products with new collars for dogs and cats.

The company launched a range of VETOpure Spot-Ons last year, and the addition of collars to the range offers pet owners an additional option to control fleas.

The VETOpure flea collar range contains natural plant ingredients known to repel fleas, including margosa extract from the neem tree and lavender extract. Collars are available in a 65cm option for dogs while, for cats, the 35cm collar comes in two colour options, green and a reflective finish. The collars act to repel fleas for up to 12 weeks.

Beaphar has developed a range of point-of-sale solutions for retailers, as well as digital and social content.

Marketing manager Claire Edmunds said: “By expanding the VETOpure range to include collars as well as spot-ons, we can provide more choice for consumers seeking natural, plant-based products.

“The VETOpure range fills an important gap in a fundamental category, and comes in at an affordable price point for many shoppers, giving retailers the opportunity to offer a wide range of solutions to suit many pet owners’ needs.”

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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