Arden Grange is marking its 30th anniversary celebrations with the launch of a Peanut Butter variety within its Tasty Paste range.
Formulated specifically for dogs, Peanut Butter Tasty Paste is grain‑free, palm‑oil‑free, and made without artificial colours, flavours or preservatives. The recyclable plastic tube features an updated brand design and gold anniversary finish.
The paste can be used as a training and recall tool, a stress‑free way to disguise medication, a calming distraction or an enrichment topper for puzzle toys, lick mats or frozen treats.
Arden Grange managing director Robert Craig said: “Retailers have consistently asked us for more flavours in this range, and we’re delighted to deliver a product that meets a genuine consumer need.
“Peanut Butter Tasty Paste continues our 30‑year philosophy of natural, integrity‑led nutrition, while giving retailers a fresh and commercially strong addition to an already proven range.”
The launch is being supported by a consumer‑facing campaign, and POS materials are available to retailers.
Peanut Butter Tasty Paste is supplied in shelf-ready trays of 12 with an RRP of £3.49 per tube.
