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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    March 10, 2026

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Birds

Johnston & Jeff’s launches breed-specific blend

David ReesBy David ReesFebruary 24, 20212 Mins Read
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Johnston & Jeff’s launches breed-specific blend
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Yorkshire-based Johnston & Jeff has conjured up a new blend for conures.

Conure Mix has been developed by the manufacturer in partnership with top breeder Cheryl Robinson, of Riverside Aviaries, resulting in a blend specifically formulated for this type of parrot.

The species-specific food contains 24 individual ingredients. When combined, these include high levels of calcium and protein, which are vital to conure well-being.
The recipe is suitable for all types of conure and the ingredients provide a wide variety of colours, textures, tastes, and smells.

Maddy Johnston, marketing and media manager at Johnston & Jeff, said the company had developed Conure Mix to help keepers and breeders promote a lifelong well-being of their birds.

“We believe feeding Conure Mix, as part of a balanced diet, is the most effective way to avoid disease brought about by nutritional deficiency,” she said.

Breeder Cheryl Robinson added: “35 years of breeding at Riverside Aviaries and perfecting our conures’ diet with Johnston & Jeff’s high-quality blends and ingredients, has ensured happy and healthy captive birds.
“Conure Mix is the perfect blend, and we’ve allowed our birds to be the ones that approve that.”

Conure Mix joins the company’s extensive range of speciality and species-specific feeds including Galah Mix, Low Sunflower for African Greys and Lovebird Mix.

Previous ArticleRebrand features most-loved dog breeds
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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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