This October’s PATS show at the Telford International Centre is set to unveil a record number of new products.
Entries to this year’s New Product Showcase, sponsored by PBW News, have already passed the 300-mark with still six weeks to go before the show, and look set to beat last year’s previous record number of more than 340.
Products entered into the Showcase will be judged by a panel of independent pet retailers on the first day of the show (Sunday October 1) to decide the winners of the New Product Awards.
There are eight categories in the New Product Showcase and exhibitors recognise that winning a New Product Award can certainly increase the profile of the successful items.
Show director Gordon Thomas said: “It’s great to see so many companies putting their new products forward.
“Speaking to visitors, we know that a lot of them head to the Showcase first. They can view all the latest items in the Showcase, and once they’ve seen what they like, they then head off to the stand of the manufacturer or supplier of that product to discuss it in more detail.
“I would urge those exhibitors who haven’t entered the Showcase yet to make sure they do so because it’s a not-to-be missed opportunity.”
The Showcase is designed to help visitors to find easily the latest products to hit the pet trade. There is an information card beside each product, giving details such as suggested retail price and where to find the item’s exhibitor.
The New Product Showcase entries will be displayed under the following eight award categories – Cat Food and Products; Dog Food Products; Dog Treat Products; Dog Accessories and Toys; Dog Harnesses, Leads and Dog Wear; Small Animal and Bird Products; Pet Care Products and Grooming Products.
More than 250 exhibitors attending PATS Telford this year, at Telford International Centre on Sunday October 1 and Monday October 2.
A list of exhibitors can be found on the website www.patshow.co.uk.
