Retailer Just for Pets and sister brand DOG have launched a new initiative to champion British-made pet products.
The retail group is reaching out to independent workshops and skilled craftspeople to help shine a spotlight on British manufacturing. The DOG brand is already built around UK production, with leather collars and leads handcrafted in the Cotswolds and the signature tweed collection made in Yorkshire, and this collaboration marks a new pledge to extend the British collections to more pet owners.
The brand has launched an appeal to hear from UK manufacturers producing leather goods, textiles, ceramics, grooming products, treats or pet accessories in order to create “the next generation of premium British pet products”. If successful, the new lines will be sold through Just for Pets stores.
