Podium Pet Products has introduced a new look for its BeLoved range of balms, shampoo bars, sprays, candles and other grooming products.
The updated branding is designed to give the range a more modern look, while also communicating the product’s function and benefits to the consumer.
New additions to the range include BeLoved Itch Free Oil, Tear Stain Balm and Christmas Nose and Paw Balm. To celebrate the branding and logo, Podium is giving away free samples of BeLoved pet products with every trade order placed during the month of November 2025.
Founder Carina Evans said: “We tried, tested and re-imagined these recipes. Each is hand blended with love and suitable for our furry friends.
“With our wholistic approach to animal health care and using almost entirely natural ingredients, we continue to create a luxurious, affordable, effective range of wellness and lifestyle care and grooming products for pets and their people.”
