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    PBW News – February 2026

    By David ReesFebruary 10, 2026
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Compana kickstarts European production for two pet brands

David ReesBy David ReesSeptember 5, 20252 Mins Read
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International supplier Compana Pet Brands has announced a new European manufacturing programme for the Oxbow and ZuPreem brands.

The company maintains that the decision will enable greater availability and faster service for European customers seeking to stock the small animal and bird brands, with distribution taking place directly from UK and German warehouses.

Compana Pet Brands, also known for the Simple Solution and Vet’s Best brands, is headquartered in St Louis, Missouri, USA. Its international team, based in Elton, Peterborough and Wicklow, Ireland work with the business’s UK and EU pet retail and distributor customers.

International technical, regulatory & compliance director Dr Jenny Nohilly said: “Oxbow has led the way in premium small animal nutrition for over 45 years, working hand in hand with leading exotic animal veterinarians and nutritionists to create diets tailored to the unique needs of small pets. Adding Oxbow to our European portfolio ensures more pet parents can access premium nutrition, supporting healthier, happier animals.

“ZuPreem is one of the most respected names in companion bird nutrition. With strong roots in the US pet market, it has earned a loyal following and an international reputation as a leader in pelleted bird food. Now available to order directly from our European warehouses, ZuPreem continues its mission of delivering top-quality nutrition to birds worldwide.”

She added: “To meet growing demand, we have established EU-based production for these beloved brands, with products now distributed directly from our UK and German warehouses. This step enhances our ability to deliver trusted, high-quality nutrition and care solutions to pet owners and partners across Europe.

“By expanding local production and strengthening distribution, Compana Pet Brands reaffirms its commitment to meeting the evolving needs of pet parents and retailers across Europe.”

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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