Manufacturer Supreme Petfoods is returning to the PATS trade exhibition this year after an 11-year absence.
The company will be offering the UK pet trade its first sight of the new Selective Botanicals range, which has its official launch this month. The multi-shaped extruded nuggets for rabbits and guinea pigs contain a blend of herbs and forage, including mint, thyme, basil, parsley and dandelion, with a range of shapes and tastes to help mimic natural foraging behaviour. Supreme will also be showcasing Tiny Friends Farm dog treats, which launched earlier this year.
Marketing director Claire Hamblion says the company’s team is looking forward to attending the exhibition.
She said: “We are all excited about being back at PATS where we can catch up with customers old and new. Our relationships with UK retailers have always been very strong with lots of day-to-day contact but PATS offers us the chance for the team to connect face to face with those who have championed Supreme brands from the start.
“We also have lots to talk about as our business grows from strength to strength, offering real opportunities for retailers to experience incremental growth.”
The PATS exhibition runs at the Telford International Centre from Sunday September 29 until Tuesday October 1. Supreme will be located at stand number M29 in hall 3.
