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      PBW News – June 2022

      By David ReesJune 15, 2022
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    Rescue centres benefit as Wilsons sales grow

    Michele SwalesBy Michele SwalesMay 24, 20212 Mins Read
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    Wilsons Pet Food is celebrating ‘significant’ growth over the past year and is now stocked in more than 250 stores nationwide, has launched a new website and relaunched its eco-pack dog food.

    This means that every product in the range is either fully biodegradable, compostable or recyclable.

    And for every pack of Wilsons pet food sold, another 2.5% of the volume is donated to charity. So with each 10kg bag, 250g of cold pressed dog food is donated – that’s enough to feed a medium sized dog for a day.

    Most recently, the long-established Scottish company has supported Snowdonia Animal Sanctuary and The Red Foundation following nominations from its customers, with donations to these sites totalling more than 1,700kg.

    ECO-CONSCIOUS

    As the business enters its 160th year of producing pet food in Scotland, Wilsons has been busy building on its brand awareness and developing its eco-conscious range of pet food.

    Managing director Craig Wallace said: “We have seen significant growth over the last 12 months and as a business it is so important to us to give some of this back to rescue centres across the UK.  It is part of our moral obligation as a business and something we want to continue to support. We look forward to hitting our next milestone of donating over 50,000 meals to rescue dogs.

    “Thank you to our retail partners and customers for helping us make this happen.”
    Voting for our next rescue centre is now open on the Wilsons Pet Food website.
    Wilsons, which was founded in Scotland in 1861, produces a range of cold pressed and raw frozen dog food in its two purpose-built factories, using 100% natural ingredients.

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