Norfolk-based raw pet food business Natures Menu has been named in the top 100 companies in The Sunday Times HSBC International Track 200.
The 11th annual league table ranks Britain’s mid-market private companies with the fastest-growing international sales. Placed 86 out of 200, Natures Menu is one of just three pet food manufacturers listed in the UK and has climbed the league table from last year’s ranking of 95.
Craig Taylor, Natures Menu chairman, said: “We are thrilled to receive this news and it’s great to see that we are moving further up the ranks each year.
“Since starting out almost 40 years ago, our reputation for providing satisfied customers with quality, nutritious, real food to dogs and cats is growing throughout the UK and internationally. Our continued new product development has seen the launch of some truly innovative products and our brand expansion into Germany for True Instinct was a real highlight.
‘PHENOMENAL TEAM’
“Our success is testament to our phenomenal team who work hard to ensure our customers receive an unrivalled and expanding range of raw and natural human-grade food. Nutritious food made from real ingredients is at the heart of everything we do.”
Amanda Murphy, head of commercial banking, HSBC UK, said: “The Sunday Times International Track 200 shows the strength, ambition and resilience of companies across the UK and we are delighted to be sponsoring again this year. At HSBC UK, we take great pride in recognising the contribution these businesses are making to driving growth across the UK.”
Natures Menu specialises in natural dog and cat food made with fully traceable meats and fish, blended vegetables, fruits and healthy carbohydrates, using British suppliers and ethical product sources wherever possible.
AWARDS
As Europe’s largest raw food producer, Natures Menu was named Supplier of the Year and winner of the Best New Launch for its True Instinct range at the Pets at Home Supplier Awards 2018. Adding to its string of awards, the business was recognised as one of the London Stock Exchange’s top 1,000 Companies to Inspire Britain in 2017 and Chairman Craig Taylor was named among the ‘Top 50 Most Ambitious Business Leaders’ in the UK by LDC and the Daily Telegraph, 2018. Natures Menu was also named Manufacturer of the Year at the 2018 Pet Industry (PIF) Awards and more recently has been awarded the Platinum Trusted Service Award 2020 from online review site Feefo.
The launch of True Instinct follows a £2.8million investment in new technology at the company’s state of the art factory in Norfolk. The range is made from premium quality meat, fish and natural ingredients – all inspired by cats and dogs’ true nature. True Instinct specialises in premium nutrition, is free from grain and gluten and only made with natural raw and raw-inspired ingredients including frozen raw bites, high meat raw boosted dry, high meat wet fillets, and freeze-dried raw meat and fish treats.
