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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    March 10, 2026

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Mars hosts celebration of older dogs at Battersea

David ReesBy David ReesAugust 8, 20252 Mins Read
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Pic credit: Kate Green/Getty Images for Mars UK
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Mars has hosted a party for senior shelter dogs at Battersea Dogs & Cats Home to mark its 90 years in pet care and raise awareness of older dogs in rescue centres.

A recent Mars Global Pet Parent Study of more than 20,000 pet owners revealed that only 16% of dogs and cats acquired globally are over the age of one. To draw attention to the findings, the global manufacturer celebrated with Battersea’s oldest residents –  nine-year-old Jack Russell Terrier Sue and 10-year-old Maltese Gioia. Mars has a long-term relationship with the Battersea institution.

Nick Foster, general manager for Mars Pet Nutrition UK, Ireland and Nordics said: “For 90 years, we’ve championed the wellbeing of pets, from dogs and cats to horses and even fish! As we reflect on nine decades of wagging tails and nourished bellies, and mark DOGust, it felt only natural to work with our long-term partners at Battersea Dogs and Cats Home.”

Jay McGuinness, rehoming and welfare manager at Battersea, added: “Senior dogs, despite their age, still have a lot of love and affection to give, and Battersea works to find them suitable homes for their twilight years. That’s why we are delighted to be celebrating Mars 90th anniversary as a pet care company by honouring these golden oldies and raising awareness of just how wonderful older pets can be, and all the love they have to give.

“Our partnership with Mars, now in its 17th year, has been instrumental – not only providing the animals in our care with the nutrition and care they need, but also through shared initiatives that help more pets find the loving homes they deserve.”

Previous ArticleCloverleaf celebrates 40 years
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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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