Performance accessory brand Non-stop Dogwear has launched a new campaign with celebrity vet Dr Scott Miller and is offering retailers a 10% discount to mark World Mental Health Day today (October 10).
The campaign aims to highlight the mental health benefits of physical activity with dogs, and features Dr Miller sharing his personal story of how regular outdoor activity with his dog helped him cope with depression.
Retailers can benefit from a 10% discount on all Non-stop Dogwear products ordered on World Mental Health Day, and the company is also providing marketing support including promotional assets such as social media graphics and customer engagement tips to help retailers align their business with the occasion.
Non-stop Dogwear chief executive Tonje Wahl Evensen said: “A recent UK study revealed that 82% of dog owners found that walking with their dogs significantly improved their mental well-being. Our goal is to raise awareness about the powerful benefits of staying active with dogs – whether it’s reducing stress and anxiety or helping to alleviate symptoms of depression.
“The bond we share with our dogs, combined with regular activity, can truly transform our physical and mental health.”
