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    Featured

    PBW News – March 2026

    By David ReesMarch 10, 2026
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    PBW News – March 2026

    March 10, 2026

    PBW News – February 2026

    February 10, 2026

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US chew brand Benebone available through We.Pet

David ReesBy David ReesFebruary 6, 20242 Mins Read
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Wholesaler We.Pet has added Benebone chew toys to its portfolio of products.

The toys are made in the US, using American-sourced nylon and flavours such as bacon, chicken, peanuts, salmon, beef tripe or maple wood. There are six unique shapes led by Wishbone, the brand’s flagship product, along with other shapes such as Dental Chew, Stick, Zaggler, Fishbone, Tripe Bone and The Ring. Benebone is available in five sizes from Tiny to Giant and offers a puppy range specially designed for teething pups.

We.pet Managing Director, Daniel Vander said: “We’re thrilled to be adding the Benebone brand to the We.pet portfolio.

“Many of our retailers are already familiar with the Benebone brand and we believe they will be happy to now have the option to purchase Benebone products from We.pet along with their regular orders of quality pet brands that We.pet offers.”

Benebone International ceo Paul Nolan added: “We.pet and Benebone are a great fit. We are both privately owned businesses committed to the growth of pet specialty retailers.

“We both foster a culture of delighting customers, creating unique products, and having fun doing it.  We know how important retailers are in building brands and sharing our story, and We.pet is perfectly positioned to showcase what Benebone can do for stores.”

Opening offers are available from We.Pet during February and March.

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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