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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    March 10, 2026

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Guinea Pig Village gets a new range of attractions

David ReesBy David ReesAugust 18, 20222 Mins Read
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Small animal brand HayPigs! has designed and built a collection of guinea-pig sized houses and mock small businesses for the resident animals of the Guinea Pig Village at Jimmy’s Farm & Wildlife Park in Suffolk.

The mini constructions include a café, nail bar, church, pub and convenience store, with each one designed and crafted to provide not only a visual treat for visitors, but also an enrichment environment for the guinea pigs.

Haypigs! is a sponsor of the 20- year-old tourist attraction, following a series of collaborations with Jimmy’s Farm which has included installing a “Pig Top” circus tent and selling HayPigs! toys and treats in the farm shop.

Co-founder Rik Cridland, who was a professional product designer before he launched HayPigs!, described the activity as “a dream project”.

He said: “It’s something we’ve always wanted to do and if we were going to do it, our mission was to make it the best guinea pig village in the world!

“We love working with Jimmy’s Farm, they have the same sense of fun and adventure that we do and really care about their animals. All their staff have been so helpful and it’s just an absolute pleasure working with them.”

Haypigs! co-founders Helen and Rik Cridland with the Village Church

A video of the new Guinea Pig Village can be viewed here: https://youtu.be/3G-7b264_VE

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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