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    PBW News – May 2026

    By David ReesMay 14, 2026
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Five new varieties for Carnilove

David ReesBy David ReesFebruary 15, 20232 Mins Read
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BSB Products has introduced five new lines to the Carnilove True Fresh range of dog food, providing varieties for different ages and breeds.

In response to increased demand from dog owners for quality of ingredients and palatability, Carnilove has expanded the range of True Fresh protein-rich dry foods with five new varieties, comprising Turkey Puppy Food, Chicken Junior Large Breed Dog Food, Duck Large Breed Dog Food, Chicken Senior and Healthy Weight Dog Food and Fish Small Breed Dog.

True Fresh recipes contain 60% fresh meat and 40% vegetables, fruits, herbs and superfoods, with no cereals, potatoes or GMOs. The meat content is 100% fresh, with beef and turkey supplied by farmers in the Czech Republic and northern Austria, marine fish from sustainable fisheries in Norwegian and Scottish waters, and freshwater species sourced from European fish farms. The food is produced using extrusion technology which protects the integrity of protein through the manufacturing process.

Carnilove dog and cat foods are exclusively imported and distributed by BSB Products in the UK.

Colin Rodger, managing director of BSB products, said: “Dog owners are increasingly turning away from conventional dry kibble and choosing to feed raw or alternative dry foods, according to All About Dog Food.

“True Fresh offers something entirely different, thanks to the innovative processing methods that delivers entirely fresh meat in a handy form. Adding age and size specific formulas completes the range, providing a recipe for every dog.”

True Fresh Dog has an RSP of £12.95 for a 1.4kg bag.

 

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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