Burns Pet Nutrition has created a partnership with financial services company Admiral as part of the latter company’s new pet insurance product.
Burns will offer a discount on their products to customers signing up for Admiral Pet Insurance via a discount code. In addition, the pet food company will send out free hampers to the first 1,000 customers to sign up with the new insurance plan.
The Burns hampers will include both the Originals Dry and Wet Food products in a variety of flavours, alongside a bag of treats, a Burns bandana, a measuring cup, a puppy guide and a postcard for customers to sign up for ‘pupdates’ and get a discount code off products via the Burns website.
Burns founder John Burns said: “As Burns continues to grow, we’re thrilled to be supporting the launch of this new pet insurance brand and partnering with them in what we hope will be the start of a fruitful relationship. We’re keen to ensure new pet owners are cared for as they bring a new family member into their home and we look forward to introducing them to our natural, healthy and hypoallergenic pet food options.”
Pritpal Powar, head of Admiral Pet, added: “We’re really excited to be partnering with Burns who make healthy and nutritious food options for dogs, and will be a great provider for many of our customers. As we welcome more pet owners to our product, it’s great to be able to offer benefits beyond the insurance itself through partnerships like this, allowing us to continue giving only the very best to our customers.”