The Pet & Aquatics Trade Show (PATS) returns to the NEC, Birmingham on September 27–29 and organiser the Raccoon Media Group has devised a number of new content and features to further enhance the trade show for 2026. New features include a Business & Innovation Theatre, where attendees will be able to gain insight through expert talks, live demonstrations, debates, and sessions covering the latest trends and technologies in the pet trade. Topics will include AI, retail displays, export and import guidance, as well as practical demonstrations to showcase business applications such as grooming. A Hosted Buyer Programme, brought to…