BSB Products has launched the Pussy Deluxe brand of wet cat food in the UK.
Made in Germany by Fleischeslust, Pussy Deluxe complete wet cat food features up to 85% meat and offal and comes in two formats: sausages and pouches.
The sausage range features 85% meat and offal as a mousse. Products are grain and sugar free, contain taurine and have options for sensitive cats made from single protein sources. The full range comprises Rabbit with Chicken, Chicken with Tuna, Salmon with Beef, Pure Beef, Pure Chicken and Pure Lamb.
The pouch range features 66-70% meat and offal as a pate in the following recipes – Trout with Turkey and Chicken, Pure Chicken, Pure Duck and Pure Salmon.
Pouches are available in an 85g size (RRP £1.89), while the sausages are available in 100g (£2.19).
Retailers can benefit from an initial stock discount of 20% until Friday November 13, 2026.
BSB Products is the exclusive UK distributor of Pussy Deluxe. Director Colin Rodger said: “Pussy Deluxe brings a fantastic range of wet cat recipes that are packed with quality, natural ingredients, easy for cats to digest. They represent the best of German manufacturing, use the finest ingredients and come wrapped in attractive, lightweight and convenient packaging.
“This is a great option for pet retailers looking to extend their cat food range in response to growing demand from cat lovers.”
