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    PBW News – August 2026

    By David ReesAugust 17, 2026
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    August 17, 2026

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Dogs

Jo Malone enters pet care sector with WildWash collaboration

David ReesBy David ReesSeptember 1, 20261 Min Read
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British pet-care brand WildWash has joined forces with renowned fragrance house Jo Malone London to create a new dog shampoo.

Jo Malone London Orange & Cedarwood Dog Shampoo is made using naturally-derived orange and cedarwood essential oils, and is designed to clean and freshen and leave a shiny coat.

Each 285ml bottle features one of four collectible dog breed illustrations and brand support includes an endorsement by French bulldog Blue Hardy and his owner, actor Tom Hardy, who has already appeared in some of the brand’s Cypress & Grapevine campaign films.

The RRP is £18.

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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