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    PBW News – March 2026

    By David ReesMarch 10, 2026
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    PBW News – March 2026

    March 10, 2026

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Pedigree Wholesale recruits new head of operations

David ReesBy David ReesJune 16, 20232 Mins Read
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Pedigree Wholesale has unveiled Rob Palin as its new head of operations.

Palin has spent the previous 12 years of his career in the logistics industry, working across various sectors such as automotive, retail & leisure, technology, utilities and healthcare, working with brands such as the NHS, McLaren, Bentley, Tesco, Apple and Vodafone.

He said: “I’m impressed with the passionate teams we have around us. The customer is truly at the heart of what we do, from our buying teams, who ensure that we have the very best range to offer our customers, through to operations, where we are fully supported to innovate and continuously improve, to offer the best service to specialist pet stores.

“Now that we are on the other side of covid, I want to look at standardisation and operational efficiency, reviewing our operational processes to find the most robust, repeatable and reliable ways to serve our customers. I’m looking forward to working and delivering some of the exciting plans we have for the not-so-distant future!”

Gerard O’Mahony, managing director of Pedigree Wholesale, added: “Our main goal this year is ‘Raising the Bar’, and the changes and processes Rob is currently working on introducing to our operations will help us do so. Our operations team are the backbone of our business, and working on improving in every way we can will help us serve our customers even better.”

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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