Pets at Home Group has pledged more than £550,000 to Hearing Dogs for Deaf People, a national charity that provides dogs to support deaf people in the UK.
The donation follows a month of fundraising in July from Pets at Home customers and colleagues, including till-point donations, money raised through special charity spa packages, and a sponsored 100-mile cycle ride by a team of colleagues. The donation is the biggest one the charity has received from a corporate partner in its 40-year history.
Hearing Dogs for Deaf People is a national charity that trains and provides dogs to support deaf people across the UK, helping them to reconnect with life. The dogs alert deaf people to important sounds such as the fire alarm, alarm clocks and intruder alarms, as well as providing companionship and emotional support. The money raised by Pets at Home will support more than 300 of the charity’s hearing dog partnerships for a whole year.
The pledge was made through the Pets at Home Foundation.
David Robson, head of marketing for Hearing Dogs for Deaf People, said: “We’re incredibly grateful to the Pets at Home Foundation for their amazing support. For 40 years we have been training hearing dogs to be partnered with those who need their remarkable skills most. This donation will allow us to continue growing those vital partnerships and help many more people for years to come.”
Lyssa McGowan, chief executive of Pets at Home Group, added: “We are so proud and thankful to all of our colleagues and customers whose efforts throughout July have enabled us to give such significant support to an incredible charity.”
