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Natures Menu unveils Selection Cans to specialist trade only

Michele SwalesBy Michele SwalesMay 27, 20202 Mins Read
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Leading raw and natural pet food business Natures Menu has added a new selection pack to its Country Hunter Game Meat range – exclusive to the specialist pet trade.

Made with 80% meat, blended with fruit, vegetables and superfoods, all steam-cooked within the can, the new Selection Cans are designed to offer dog owners the chance to add variety to dogs’ meals.

The protein-filled Country Hunter Game Meat Selection Cans, formed of the best-selling varieties in the County Hunter can range, include Duck, Pheasant & Goose, Wild Venison and Wild Boar. All grain- and gluten-free, the cans are an option for dogs with sensitive stomachs and allergies., with no meat derivatives, artificial colours, flavours or preservatives.

INTRODUCTORY OFFER

The Country Hunter Game Meat Selection packs contain 12 x 400g cans that feature the newly-refreshed County Hunter branding and come at an RRP of £27.49 with a discounted introductory offer of £24.99.

Peter Roy, business development director at Natures Menu, said: “The market trend is showing growth in multipacks – as well as being our bestsellers across other categories.

“We’re excited to be able to offer the Country Hunter Game Selection exclusively to our specialist trade partners. They’re a great opportunity for retailers to encourage consumers to trade up to a bulk pack size, as well as offering them variety for their pet.”

Natures Menu specialises in raw dog and cat food made with fully traceable quality meats and fish, blended vegetables, fruits and healthy carbohydrates, and uses British suppliers and ethical product sources wherever possible.

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Michele Swales

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