Play9, the firm behind the Roolo enrichment toy, has moved into the pet treats sector with the launch of a new packaged range.
Tuki’s Treats are 100% raw, all-natural dog treats designed to complement the company’s award-winning treat-dispensing toy. Each treat is made from 100% raw, locally-sourced ingredients and contains no additives, fillers, or preservatives. There are four products in the range – Ox Heart Training Treats, Ox Heart Skinny Sticks, Ox Liver Jerky, and Venison Chew Sticks.
Play9 founder Lee Bridges said: “Since releasing the Roolo, one of the questions we’ve been asked most is: ‘What treats should I use with it?’
“The Roolo works beautifully with all sorts of treats, but we wanted to create something truly special so we developed Tuki’s Treats – high-value, single-ingredient, raw meat snacks that reflect everything we stand for – enrichment, wellbeing, and quality.”
He added: “We started Play9 to help improve dogs’ mental and physical wellbeing through enrichment. Now, with Tuki’s Treats, we’re completing that circle – pairing the best play with the best fuel. It’s the perfect match.”

