Karnlea has launched a new range of supplements specifically for cats.
The new collection features five functional toppers, designed to address common feline health concerns in a palatable, easy-to-serve format. The range comprises Beauty, a skin and coat supplement containing Omega-3s from salmon, tuna, white fish and marine algae to support a glossy coat and healthy skin; Mobility, formulated with Glucosamine, Chondroitin and MSM to aid flexibility and comfort; Chilled, a calming blend featuring L-Tryptophan, passionflower and ashwagandha to support relaxation in stressed or anxious cats; Appetite, a high-palatability topper containing proteins such as chicken liver, shrimp and beef to stimulate interest in food, ideal for fussy or unwell cats; and Hydrate, a rehydration supplement made with goat’s milk, coconut water and electrolytes for recovery, hot weather or cats on dry diets.
Products are supplied in 100g pouches, RRP £12.99.
Karnlea founder Lara McCullough said: “The time is right for a cat-specific range that is natural, effective, and easy to use. The pet industry is shifting – retailers are actively seeking more cat products and investment is pouring into feline health and wellbeing.
“Our new range fills a clear gap in the market and has been created to meet the needs of modern cat owners who want the best for their pets, without being overwhelmed.”
The new range makes its customer debut at Cat Show Live in September and Just for Pets has agreed to stock the range in its 22 stores.
Shelf-ready packaging and point-of-sale materials are available to support the launch.
