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    By David ReesMay 13, 2025
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Ukraine pet campaign represented at PATS Telford

David ReesBy David ReesSeptember 24, 20222 Mins Read
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The Save Pets of Ukraine campaign has launched in the UK to help thousands of animals in the war-torn country.

Managed by the non-profit U-Hearts foundation, the campaign was launched early this year in response to the Ukraine war, providing abandoned pets with the food and vaccinations needed for survival. The organisation has distributed 414,600 tons of pet food to date, as well as procuring 1,000 anti-rabies vaccines.

The foundation has joined forces in the UK with the Pet Industry Federation (PIF) and Spottydog Communications to raise awareness of the campaign, with a presence at PATS Telford this weekend (September 25-26) to help kick-start donations.

Spottydog Communications will be representing the campaign at the show, spreading awareness and welcoming any donations from exhibitors. PATS will donate all items from the exhibition’s New Product Showcase to the campaign.

Any donations made over the two days will be collected by courier Crown SDS, which has agreed to store any donations within its warehouses free of charge before they are collected and transported to Ukraine.

U-Hearts was founded by in early 2022 by Ukrainian pet food manufacturer Kormotech. The foundation started its operation by providing pet food and has now expanded its operation to deliver medical care in shelters.

Founder and chief executive Yuriy Tokarski said: “With an increasing cry for help in Ukraine, our collective aim is to source as many donations as possible to see the pets of Ukraine through the harsh winter and provide them with the necessities they require for survival.

“We hope this campaign can unite the UK’s pet industry and raise awareness of what’s still a major ongoing crisis in Ukraine. Pets can’t save themselves from the war, but you can!”

For more information or to make a donation, visit https://u-hearts.foundation/save-pets-ukraine/ or speak to the Spottydog team on stand M19 at PATS Telford.

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David Rees

David Rees is the editor of PBW News. In a 30-year career in trade journalism he has specialised in the retail and wholesale sectors, holding senior positions at a number of leading titles.

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