With a seemingly endless choice of options when it comes to pet food, Royal Canin will be hosting a webinar to reveal the truth behind fads and trends.
The webinar, aptly named ‘Fads and Trends in Today’s Pet Food Industry – and how to find the science’ will be hosted by Dr Cecilia Villaverde at 8pm tomorrow (Wednesday, February 20).
By sifting through marketing messages and client misconceptions, Cecilia will be aiming to come up with the best way to advise clients and patients based on concrete scientific evidence.
“As marketing is the source that lures pet owners into buying into fads and trends, I will aim to dissect the common misconceptions that come with these campaigns,” she said.
“From raw diets, to homemade treats, fads and trends are rife in the pet food market. This webinar aims to help vets and vet nurses understand the science behind some of the most popular diets, and ultimately help pet owners make well-informed long-term nutrition choices.”
