Tom Vaughan Joins Agria Pet Insurance

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Tom Vaughan joins Agria Pet Insurance
3rd February 2017

By Karen Pickwick
Agria Pet Insurance UK has appointed Tom Vaughan to the role of head of direct marketing.
 
Tom brings a wealth of experience in direct marketing and communications gained in business-to-business and business-to-consumer environments, including the insurance sector. Tom’s main focus will be on improving the customer experience the company offers pet owners.
 
Simon Wheeler, Agria’s managing director, said: “Tom’s appointment will allow Agria to use digital and other media to build an even stronger customer acquisition and communication strategy.”
 
Tom’s last role was in general insurance including travel, motor, home and life insurance and he will be developing new insights into the specific needs of pet owners, veterinary practices and breeders.
 
“I really look forward to building upon the achievements of the fantastic team at Agria and positioning the company at the forefront of direct and digital marketing,” said Tom. “There are so many new opportunities for growth and innovation within the pet insurance sector and being able to match that with an excellent range of tailored products makes this an especially exciting role.”