News Pif Reveals 2021 Award Winners



PIF reveals 2021 award winners
22nd October 2021

By Karen Pickwick

Independent Retailer of the Year2021: Creature Comforts

The best of the best in the pet industry were last night recognised at the Pet Industry Federation Awards 2021, held at Whittlebury Hall, in Northamptonshire.

Hosted by the Pet Industry Federation’s chief executive, Nigel Baker, and chairperson, Katie Goldsmith, more than 250 people attended the black tie event, celebrating the return of the industry awards in person. 

Supported by headline sponsors Tuft and Cliverton, category sponsors the National Pet College, Doglyness and Natures Menu, and media partner pbwnews, the 25 winners were:

Dog Daycare Business of the Year   
Pack Buddies Doggy Daycare

Cattery of the Year   
The Pet Joint

Export Business of the Year   
Christies Global

Grooming Business of the Year   
Palmer’s Dog Grooming

Grooming Wholesaler of the Year   
Christies Direct

Home Boarding Business of the Year   
The Country Dog Hotel

Independent Retailer of the Year   
Creature Comforts

Kennel of the Year   
Rose Cottage Doggy Hotel & Daycare

Lifetime Achievement Awards   
Robert Quest

Lifetime Achievement Awards   
Craig Taylor

Manufacturer of the Year   

New Business of the Year   
Barking Bags

Online Business of the Year   

Pet Product Wholesaler of the Year   

Pet Retail Chain of the Year   

Pet Services Business of the Year   
That’s Pawfect

Product Innovation Award (Cat)   
Tonisity International - YummyRade

Product Innovation Award (Dog)   
Scoff Paper

Product Innovation Award (Small Mammal)   
Haypigs – 100% Timothy Hay 1kg

Special Achievement Awards   
James Middleton and Kelly Davis

Student Awards   
Aoife Taite and Keyna Summers

Supplier of the Year   
Dorwest Herbs

Sustainability Award   

Nigel Baker said: “After not being able to hold the PIF Awards in person last year, they are back – bigger and better than ever!

“Our judges were overwhelmed with the huge amount of quality entries in each category, which reassures us that the industry is still innovating and thriving despite the challenges of the past 18 months.  A huge congratulations to all of our winners, who represent the best of the UK pet industry.

“I was personally delighted to see so many new and familiar faces at Whittlebury Hall and all of us at PIF are happy to see the optimism in the industry for the years ahead.”