Now For Something Completely Different



Now for something completely different…
28th February 2018

By Karen Pickwick
From this month (February), Felix, the UK’s No.1 selling pet food, is serving up As Good As It Looks Concoctions – a range of ‘surprising’ recipe combinations for cats, available in single-serve pouches.
The new range includes Meaty Recipes or Ocean Recipes a selection of ‘extraordinary pairings’ such as Salmon in a Chicken Liver flavour sauce or Duck in a Shrimp flavour sauce.
Available in multi-packs of 12x100g at an RRP of £5.19, each pouch of wet cat food in jelly contains real meaty or fishy chunks, as well as the necessary proteins, vitamins and minerals to ensure every ‘concoction’ is 100% complete and balanced.
The range joins the wider As Good As It Looks portfolio.