Dog Food Subscription Service Raises 5m

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Dog food subscription service raises 5m
26th February 2018

By Karen Pickwick

Butternut Box, a UK-based subscription service for ‘home-cooked’ dog food, has raised £5m to develop new products and hire more staff.

According to a report in the Telegraph, the company’s new backers include Literacy Capital, chaired by Paul Pindar, former chief executive of Capita, and White Star Capital, which bet on razor subscription start-up Dollar Shave Club.
 
The firm was started by ex-Goldman Sachs traders Kevin Glynn and David Nolan.
 
Butternut’s products are free from grain and are cooked fresh each week before being delivered, the Telegraph reports. The orders are tailored to a customer’s dog according to the number of calories they need, based on their breed, weight, and how much exercise they get.