Spring is an important time of the year for pondkeepers. As water temperatures begin to rise, the metabolic rate of fish increases meaning they need extra care and attention as they become more active.  This presents a great opportunity for retailers to boost sales by educating pondkeepers on the range of pond care and food available, and also allows them to position themselves as local experts encouraging relationships with consumers leading to repeat visits.



To further increase sales, retailers should use the Spring season as an opportunity to encourage pondkeepers to think about the aesthetics of their pond. By suggesting a revival of plants or water features, retailers will be able to increase basket size and spending in store. This will also allow retailers to highlight to consumers the range of products they have available and encourage repeat visits.
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