Pet Business World

Assisi Pet Care acquires Forthglade business

David Rees — Mon, 20 Jul 2026 14:23:08 +0000

Pet food manufacturer Forthglade has been acquired by Assisi Pet Care. Founded in 1971 and headquartered in Okehampton, Devon, Forthglade has its own manufacturing facility and specialises in minimally processed wet and dry dog food and natural treats. The majority owner of Forthglade was formerly the European private equity firm IK Partners. The acquisition means [...]

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New identity and products introduced for Purr & Meow cat brand

David Rees — Mon, 20 Jul 2026 10:47:03 +0000

Purr & Meow, the sister cat brand of dog range Pooch & Mutt, has unveiled a refreshed identity as well as upgraded recipes and a new range architecture. The refreshed Purr & Meow range launches with two key ranges – Primal and Superfoods. The high-meat content Primal range has been relaunched with improved recipes and [...]

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NOAH announces new board leadership

David Rees — Mon, 20 Jul 2026 10:44:46 +0000

The National Office of Animal Health (NOAH) has announced the election of a new board and officer team following the Association’s Annual General Meeting. Officers elected by members included Chair Matthew Frost of Elanco Animal Health; Senior Vice Chair Charlotte Covell of Virbac UK; Past Chair Ned Flaxman of Norbrook Laboratories; Treasurer Andrew Buglass of [...]

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UK pet store offering robot dogs for sale

David Rees — Fri, 17 Jul 2026 12:41:21 +0000

An innovative pet business in Birmingham is branching out with a brand-new product category – robot dogs. Pets Villa is the first pet retailer in the UK to sell the AGIBOT D1, a quadruped robot from AGIBOT (Zhiyuan Robotics), one of the world’s leading embodied-AI robotics companies. The joystick-controlled D1 has a 3.5 m/s top [...]

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Marleybones expands into Pets at Home

David Rees — Fri, 17 Jul 2026 12:38:47 +0000

Shelf-stable fresh dog food brand Marleybones has announced its largest retail expansion yet with a national listing with Pets at Home. Pets at Home will become the first retailer to stock Marleybones’ full Pantry Fresh meal range, with nine SKUs including single meals, 12-pack cases and a new Variety Pack. The gently cooked, shelf-stable meals [...]

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North East store wins business award after shopper vote

David Rees — Fri, 17 Jul 2026 11:31:41 +0000

Independent retailer Direct Pets has been named Pet Shop of the Year for the North East at the 2026 My Local Awards. The business, which operates stores in Berwick on Tweed and Team Valley, Gateshead, was chosen by a public vote having built a strong local reputation by focusing on expert advice, genuine customer relationships [...]

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Pets at Home lists Nulo dog and cat food

David Rees — Fri, 17 Jul 2026 11:30:11 +0000

Pets at Home is now stocking the Nulo range of high-performance dog and cat food online and in stores nationwide. The range includes baked kibble, freeze-dried raw, wet foods and broths with all products high in protein, low in carbohydrates, and containing functional ingredients such as probiotics and omega-3s. The brand’s high-performance positioning is backed [...]

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Leicestershire store receives first National Pet Shop Day Recognition Award

David Rees — Wed, 15 Jul 2026 17:04:13 +0000

Coalville Pet Supplies has become the first ever recipient of the National Pet Shop Day Recognition Award, backed by Johnson’s Veterinary Products. Presented as part of National Pet Shop Day, the award has been created to recognise independent pet shops that go above and beyond for their customers, their communities and the animals they care [...]

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Jollyes launches specialist nutrition dog food

David Rees — Wed, 15 Jul 2026 17:02:34 +0000

Retailer Jollyes Pets has launched an own-label nutrition dog food range. The Optimum Pet Health (OPH) range features an ‘OptiThrive’ blend of selected nutrients, vitamins and minerals, with recipes tailored for different breed sizes and life stages, as well as to target specific issues such as weight control. Both wet and dry formulations are available [...]

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Tug-E-Nuff launches multi-purpose frisbee toy

David Rees — Tue, 14 Jul 2026 17:53:13 +0000

Tug-E-Nuff has expanded its range of interactive toys with the launch of multi-purpose frisbee line. The Aero-Tug is a fetch frisbee that also floats and doubles as a tug toy as it is made from rip-stop fabric with foam padding rather than hard plastic. With a weight of 75g, it is lighter than most dog [...]

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